JB Brokaw joined Sociomantic in 2013, and has since led the commercial business for Sociomantic in North America. He brings more than 15 years of experience in digital marketing and search technology, which includes positions as both chief revenue officer and, prior to that, chief client officer for digital agency iProspect. Before iProspect, he was executive director of market development at Mindset Media, which went on to be acquired by Meebo. Throughout Brokaw’s career he has been passionate about gaining a strong understanding of buyer behavior for clients across verticals ranging from retail and travel to CPG, technology, auto and financial services. He holds a B.A. in Education and Political Science from Trinity College.